How It Started

We’re Micayla and Kelsie, best friends, moms, and the women behind Black & Bloom Collective. We’ve known each other for more than ten years, and somewhere along the way became the kind of best friends who pretty much do life together. Our daughters are best friends too, so at this point, it really is a package deal.

Black & Bloom started the way most of our ideas do, with countless conversations, late night ideas, and a whole lot of “what if we actually did this?” Eventually, we decided to stop talking about it and take the chance.

We’ve always loved the balance between feminine and a little edgy, pretty without being too polished, bold without trying too hard. Even our matching dragon tattoos somehow fit that perfectly. Black & Bloom is really an extension of us and the things we actually love to wear.

More than anything, we wanted to create a place that feels fun, welcoming, and real. A boutique filled with pieces you can throw on, feel good in, and still feel like yourself.

We’re building this little dream together, probably with way too many texts, lots of laughs, and our girls right alongside us, and we’re so glad you’re here to be part of it. 🤍